{"id":7092,"date":"2025-05-07T12:08:51","date_gmt":"2025-05-07T10:08:51","guid":{"rendered":"https:\/\/wellsy.io\/?p=7092"},"modified":"2025-05-07T12:33:00","modified_gmt":"2025-05-07T10:33:00","slug":"strategie-de-generation-de-leads-booster-vos-ventes-en-2025","status":"publish","type":"post","link":"https:\/\/wellsy.io\/en\/automated-outreach\/articles-prospection-automatisee\/lead-generation-strategy-to-boost-your-sales-in-2025\/","title":{"rendered":"Lead generation strategy: boosting your sales in 2025"},"content":{"rendered":"<p>In 2025, the competition for customers is more intense than ever. For companies, having an effective lead generation strategy is essential to staying afloat and growing. This article presents practical methods and trends to boost your sales and maximize your return on lead generation investment.<\/p><h3>Key points<\/h3><ul><li><p>Optimize your website with landing pages and pop-ups that convert.<\/p><\/li><li><p>Use technologies like AI to better target your prospects.<\/p><\/li><li><p>Create engaging, interactive content to attract attention.<\/p><\/li><li><p>Leverage social networks to extend your reach and interact with your audience.<\/p><\/li><li><p>Regularly analyze your campaigns to continually improve your strategy.<\/p><\/li><\/ul><h2>Website Optimization For Lead Generation<\/h2><p>To capture and convert your visitors, your site needs to be designed to move your prospects up the sales funnel. These optimizations are part of the <a target=\"_blank\" href=\"https:\/\/wellsy.io\/en\/automated-outreach\/articles-prospection-automatisee\/the-best-strategies-for-acquiring-leads-in-2025\/\">lead acquisition strategies<\/a> adopted by the best.<\/p><p><strong>A fast, ergonomic site remains a basic element for capturing attention.<\/strong><\/p><ul><li><p>Reduce loading times by compressing images and scripts.<\/p><\/li><li><p>Check mobile compatibility: well-placed menus and buttons.<\/p><\/li><li><p>Highlight a visible call to action (contrasting color, simple text).<\/p><\/li><\/ul><table style=\"min-width: 50px\"><colgroup><col><col><\/colgroup><tbody><tr><th colspan=\"1\" rowspan=\"1\"><p>Loading time<\/p><\/th><th colspan=\"1\" rowspan=\"1\"><p>Estimated bounce rate<\/p><\/th><\/tr><tr><td colspan=\"1\" rowspan=\"1\"><p>&lt; 2 seconds<\/p><\/td><td colspan=\"1\" rowspan=\"1\"><p>9 %<\/p><\/td><\/tr><tr><td colspan=\"1\" rowspan=\"1\"><p>2-3 seconds<\/p><\/td><td colspan=\"1\" rowspan=\"1\"><p>15 %<\/p><\/td><\/tr><tr><td colspan=\"1\" rowspan=\"1\"><p>&gt; 3 seconds<\/p><\/td><td colspan=\"1\" rowspan=\"1\"><p>53 %<\/p><\/td><\/tr><\/tbody><\/table><blockquote><p>Visitors won't forgive a slow site, no matter how well designed.<\/p><\/blockquote><h3>Using Effective Landing Pages<\/h3><p>A dedicated page focuses attention on your offer and reduces distractions. To build a landing page that converts :<\/p><ol><li><p>A clear, profit-oriented title.<\/p><\/li><li><p>A list of 3 to 5 points on what the prospect earns.<\/p><\/li><li><p>A short form (name, e-mail) to reduce friction.<\/p><\/li><li><p>Social proof: testimonials, notes, customer logos.<\/p><\/li><\/ol><h3>Integrating Intelligent Pop-Ups<\/h3><p>Pop-ups may seem intrusive, but when properly set up, they collect contacts without getting in the way:<\/p><ul><li><p>Exit pop-up: appears when the user is about to exit.<\/p><\/li><li><p>Time pop-up: after X seconds of playback.<\/p><\/li><li><p>Scroll pop-up: when the visitor reaches 50 % of the page.<\/p><\/li><\/ul><p>Be sure to limit frequency to avoid frustration. A clear offer (white paper, promotional code) increases the registration rate.<\/p><p>To go further, test each element and keep the versions that generate the most forms.<\/p><h2>Innovative technologies to boost your leads<\/h2><h3>Hyper-customization of content<\/h3><p>To capture a prospect's attention, adapt each message to their profile and behavior.<\/p><ul><li><p>Segment your base by age, sector or purchase history.<\/p><\/li><li><p>Use emailing tools that can modify the subject, visual or offer in real time. <a target=\"_blank\" href=\"https:\/\/wellsy.io\/en\/automated-outreach\/\">Wellsy has developed an AI-based automated prospecting service.<\/a> which lets you create ultra-personalized emails and messages.<\/p><\/li><li><p>Offer product recommendations on your site based on pages already consulted.<\/p><\/li><\/ul><blockquote><p>Every visitor feels unique when he or she is sent content that has been designed with him or her in mind.<\/p><\/blockquote><p><strong>Hyper-personalization increases conversion rates by making each contact unique.<\/strong><\/p><h3>Using AI in Prospecting<\/h3><p>AI helps to sort through huge amounts of data and identify the best prospects in seconds.<\/p><ol><li><p>Intelligent chatbots: answer frequently asked questions directly and qualify leads.<\/p><\/li><li><p>Automatic scoring: prioritize the hottest prospects using behavioral analysis.<\/p><\/li><li><p>Dynamic recommendations: suggest the next offer to present.<\/p><\/li><\/ol><p>To complete your approach, explore our articles dedicated to <a target=\"_blank\"  href=\"https:\/\/wellsy.io\/en\/prospection-automatisee\/articles-prospection-automatisee\/\">lead generation<\/a> through automation.<\/p><h3>Short videos as a conversion tool<\/h3><p>Short videos (15-30 sec) generate interest more quickly and reduce abandonment.<\/p><table style=\"min-width: 50px\"><colgroup><col><col><\/colgroup><tbody><tr><th colspan=\"1\" rowspan=\"1\"><p>Platform<\/p><\/th><th colspan=\"1\" rowspan=\"1\"><p>Average commitment rate<\/p><\/th><\/tr><tr><td colspan=\"1\" rowspan=\"1\"><p>LinkedIn<\/p><\/td><td colspan=\"1\" rowspan=\"1\"><p>4 %<\/p><\/td><\/tr><tr><td colspan=\"1\" rowspan=\"1\"><p>Instagram<\/p><\/td><td colspan=\"1\" rowspan=\"1\"><p>6 %<\/p><\/td><\/tr><tr><td colspan=\"1\" rowspan=\"1\"><p>TikTok<\/p><\/td><td colspan=\"1\" rowspan=\"1\"><p>8 %<\/p><\/td><\/tr><\/tbody><\/table><ul><li><p>Engage from the first 3 seconds with a strong visual.<\/p><\/li><li><p>Add a clear call to action at the end (registration, demo...).<\/p><\/li><li><p>Include subtitles for those watching without sound.<\/p><\/li><\/ul><blockquote><p>Don't underestimate the impact of a well-calibrated video: it's a faster call to action than long text.<\/p><\/blockquote><h2>Content Strategies To Attract Prospects<\/h2><p>We all know that content is king. But in 2025, it's no longer enough to publish blog posts in a hurry. You need a solid strategy to attract the attention of qualified prospects and convert them into customers. We're talking about <a target=\"_blank\"  href=\"https:\/\/wellsy.io\/en\/automated-outreach\/articles-prospection-automatisee\/b2b-lead-generation-powerful-techniques-to-boost-your-sales\/\">lead generation<\/a> that goes far beyond the simple \"write and hope\".<\/p><h3>Developing Engaged Content Marketing<\/h3><p>Engaged content marketing is content that speaks directly to your audience, answers their questions and adds real value. Forget the sales blah-blah, and concentrate on useful, relevant information. <strong>Your main objective is to establish a relationship of trust with your prospects.<\/strong><\/p><p>Here are a few avenues to explore:<\/p><ul><li><p><strong>Clearly define your personas.<\/strong> Who are your ideal customers? What are their needs, their challenges, their aspirations? The more you know about them, the better you can tailor your content.<\/p><\/li><li><p><strong>Create an editorial calendar.<\/strong> Plan your publications in advance, taking into account important events in your sector, current trends and the needs of your audience. A well-thought-out calendar will help you stay on track and never run out of ideas.<\/p><\/li><li><p><strong>Vary the formats.<\/strong> Blog posts, videos, podcasts, infographics, case studies... The more different formats you offer, the more likely you are to attract the attention of prospects with varied preferences.<\/p><\/li><\/ul><blockquote><p>Content marketing isn't just about creating content, it's about creating an experience. It's about giving your prospects a reason to come back to you, to be interested in what you do, and to see you as an expert in your field.<\/p><\/blockquote><h3>Creating Interactive Content<\/h3><p>In 2025, interactivity is a major asset for capturing your prospects' attention. Passive content is good, but interactive content is even better! It engages your audience, gets them involved and creates a more memorable experience. Think quizzes, polls, calculators, product configurators, virtual tours... The possibilities are endless!<\/p><p>For example, a company selling software might offer an ROI (return on investment) calculator to help prospects assess the potential benefits of its product. Or a travel agency could create a quiz to help prospects choose their next vacation destination. The idea is to offer fun, useful content that encourages engagement.<\/p><h3>Using Gamification for Engagement<\/h3><p>Gamification is the art of integrating game mechanics into non-game contexts. The aim? To make the experience more fun, more motivating and more engaging. For example, you can set up a system of points, badges, rankings, challenges... to encourage your prospects to interact with your content and progress along their purchasing path. If you want to go further, we've written an article on <a target=\"_blank\" href=\"https:\/\/wellsy.io\/en\/automated-outreach\/articles-prospection-automatisee\/the-best-strategies-for-acquiring-leads-in-2025\/\">the best lead acquisition strategies in 2025<\/a> to boost your sales!<\/p><p>Here are a few concrete examples:<\/p><ul><li><p><strong>Organize a contest.<\/strong> Offer an attractive prize (a product, a service, a discount...) to the participants who best succeed in a challenge related to your business.<\/p><\/li><li><p><strong>Set up a loyalty program.<\/strong> Reward your most loyal customers with exclusive benefits (access to premium content, invitations to events, special discounts...).<\/p><\/li><li><p><strong>Create an online game.<\/strong> Propose a simple, fun game that allows your prospects to discover your company and your products in a playful way. Make sure the game is related to your business and collects information about your prospects (their needs, preferences...).<\/p><\/li><\/ul><h2>Social Networking As A Lead Generation Tool<\/h2><img decoding=\"async\" src=\"https:\/\/images.unsplash.com\/photo-1519389950473-47ba0277781c?crop=entropy&amp;cs=tinysrgb&amp;fit=max&amp;fm=jpg&amp;ixid=M3w0Mzk1OTd8MHwxfHNlYXJjaHwyfHxzb2NpYWwlMjBuZXR3b3JrfGVufDB8MHx8fDE3NDY2MTI3NzR8MA&amp;ixlib=rb-4.1.0&amp;q=80&amp;w=1080\" alt=\"Professionals using social networks to generate leads.\"><p>Social networks have become indispensable tools for lead generation. They offer considerable reach and precise targeting options, enabling you to reach qualified prospects. However, it's important to choose the right platforms and adopt the right strategies to maximize their effectiveness. You also need to think about <a target=\"_blank\" rel=\"nofollow noopener noreferrer\" href=\"https:\/\/www.scalezia.co\/blogs\/les-21-meilleures-techniques-de-generation-de-leads-b2b-pour-2025\">lead generation<\/a> on these platforms.<\/p><h3>Choosing the right platforms<\/h3><p>The choice of social platforms depends on your target audience and your objectives. Each social network has its own specificities and attracts different types of users. So it's essential to know your audience well to determine where to focus your efforts.<\/p><ul><li><p><strong>LinkedIn<\/strong> : It's the ideal platform for B2B. It lets you reach professionals, share relevant content and build lasting relationships. In fact, we've written a whole article about <a target=\"_blank\" href=\"https:\/\/wellsy.io\/en\/automated-outreach\/articles-prospection-automatisee\/the-best-strategies-for-acquiring-leads-in-2025\/\">LinkedIn strategies for lead acquisition<\/a>.<\/p><\/li><li><p><strong>Facebook and Instagram<\/strong> These platforms are best suited to companies that target consumers. They offer very precise targeting options and allow you to create visually appealing advertising campaigns.<\/p><\/li><li><p><strong>TikTok<\/strong> Perfect for reaching a younger audience with creative, engaging content.<\/p><\/li><\/ul><h3>Targeted Advertising Strategies<\/h3><p>Targeted advertising is an effective way of reaching qualified prospects on social networks. Platforms offer numerous targeting options, based on demographic criteria, interests, online behavior, etc. It's important to precisely define your target audience and create ads tailored to their needs and expectations.<\/p><blockquote><p>A well-designed targeted advertising strategy can generate a significant return on investment. It's essential to monitor the performance of your campaigns and optimize them on an ongoing basis to maximize their effectiveness.<\/p><\/blockquote><h3>Engaging with your community<\/h3><p>Engaging with your community is essential to building customer loyalty and attracting new prospects. It's important to respond to comments and messages, share relevant content and organize online and offline events. <strong>An engaged community is a valuable asset for your company.<\/strong><\/p><p>Here are some ideas for engaging your community:<\/p><ol><li><p>Organize live Q&amp;A sessions.<\/p><\/li><li><p>Launch contests and games.<\/p><\/li><li><p>Share customer testimonials.<\/p><\/li><\/ol><p>In short, social networks offer a wealth of opportunities for lead generation. By choosing the right platforms, adopting targeted advertising strategies and engaging your community, you can turn social networks into a powerful sales tool.<\/p><div data-youtube-video=\"\"><iframe width=\"480\" height=\"270\" allowfullscreen=\"true\" autoplay=\"false\" disablekbcontrols=\"false\" enableiframeapi=\"false\" endtime=\"0\" ivloadpolicy=\"0\" loop=\"false\" modestbranding=\"false\" origin=\"\" playlist=\"\" src=\"https:\/\/www.youtube.com\/embed\/5IcZPL-zJYc\" start=\"0\"><\/iframe><\/div><h2>Lead Campaign Analysis and Optimization<\/h2><img decoding=\"async\" src=\"https:\/\/images.unsplash.com\/photo-1460925895917-afdab827c52f?crop=entropy&amp;cs=tinysrgb&amp;fit=max&amp;fm=jpg&amp;ixid=M3w0Mzk1OTd8MHwxfHNlYXJjaHwyfHxhbmFseXNpc3xlbnwwfDB8fHwxNzQ2NjEyNzk3fDA&amp;ixlib=rb-4.1.0&amp;q=80&amp;w=1080\" alt=\"Diverse team working together on sales strategies.\"><p>Okay, so we've got our great lead generation strategies in place. Now we need to look at what's working and what's not. It's a bit like gardening: you don't just plant seeds and hope they grow. You have to water, remove weeds, and sometimes move plants to get more sun. It's the same with leads. You have to analyze, adjust and start again.<\/p><h3>Advanced Analysis Tools<\/h3><p>To really understand what's going on, you need the right tools. We can't just look at the number of leads coming in. We need to know where they're coming from, what they're doing on our site, and why some turn into customers and others don't. That's where advanced analytics come in. Think Google Analytics, but also more specific tools like <a target=\"_blank\" rel=\"nofollow noopener noreferrer\" href=\"https:\/\/www.kestio.com\/actualites\/pme-les-strategies-incontournables-pour-booster-la-generation-de-leads-en-2025\/\">HubSpot<\/a> or ActiveCampaign, which track leads from A to Z. These tools provide invaluable information on visitor behavior, the pages they consult, and the forms they fill in.<\/p><h3>Customer Tracking<\/h3><p>The customer journey is the path a prospect takes from the moment they discover your company to the moment they become a customer. It's important to understand this path to identify friction points and opportunities for improvement. For example, if many prospects abandon their shopping carts at checkout, there may be a problem with the order process. Or if few prospects make the transition from qualified lead to customer, we may need to review the way we support them. Good tracking of the customer journey helps to optimize each stage and increase the conversion rate.<\/p><h3>Continuous Strategy Optimization<\/h3><p>Optimization is a never-ending process. You can't just put a strategy in place and let it run. You have to constantly analyze results, test new approaches, and adjust your aim. It's a bit like a top-level athlete constantly training to improve his or her performance. You have to be on the lookout for new trends, new tools and new techniques. And above all, you have to be ready to question what you're doing and to step out of your comfort zone. <strong>Continuous optimization is the key to long-term success.<\/strong><\/p><blockquote><p>A company that closely monitors its key performance indicators (KPIs) and regularly adjusts its strategies based on the results is far more likely to succeed than one that simply follows the same recipes year after year. It's a bit like a chef who constantly tastes his dishes and adjusts the spices to get them just right.<\/p><\/blockquote><p>Here is an example of KPIs to track:<\/p><ul><li><p>Lead conversion rate<\/p><\/li><li><p>Cost per qualified lead<\/p><\/li><li><p>Content engagement rate<\/p><\/li><li><p>Sales cycle time<\/p><\/li><li><p><a target=\"_blank\" rel=\"noopener nofollow noreferrer\" href=\"https:\/\/www.kestio.com\/actualites\/pme-les-strategies-incontournables-pour-booster-la-generation-de-leads-en-2025\/\">Campaign ROI<\/a> lead generation<\/p><\/li><\/ul><h2>Strategic partnerships to expand your network<\/h2><p>Visit <a target=\"_blank\" href=\"https:\/\/wellsy.io\/en\/automated-outreach\/articles-prospection-automatisee\/corporate-strategy-how-to-stay-competitive-in-2025\/\">strategic partnerships<\/a> are a powerful lever for extending your reach and acquiring new prospects. Instead of going it alone, collaborating with other companies or experts can open doors you never imagined possible.<\/p><h3>Collaborations With Industry Experts<\/h3><p>Partnering with experts in your industry can greatly enhance your credibility. Imagine you sell accounting software. Partnering with a renowned accounting firm could not only validate your product, but also give you access to their customer base. These experts can recommend your brand, explain the benefits of your product and provide valuable social proof. According to one study, prospects trust professional recommendations more than traditional marketing pitches.<\/p><h3>Building Trusting Relationships<\/h3><p>Trust is the cornerstone of any successful partnership. It's not just about signing a contract, but building a lasting relationship based on mutual respect and shared goals. Take the time to get to know your partners, understand their needs and see how you can help them achieve their own goals. A relationship of trust is built over time, with regular exchanges and transparent communication.<\/p><h3>Taking advantage of customer testimonials<\/h3><p>Customer testimonials are an extremely powerful form of social proof. When potential prospects hear satisfied customers talking about your product or service, it greatly boosts their confidence. Encourage your customers to share their positive experiences, whether in the form of videos, case studies or quotes. These testimonials can be used on your website, in your marketing materials and on social networks.<\/p><blockquote><p>Strategic partnerships are not a quick fix, but a long-term approach that requires investment and commitment. By choosing the right partners and cultivating trusting relationships, you can significantly increase your network and generate new, qualified leads.<\/p><\/blockquote><h2>Emerging Lead Generation Trends<\/h2><p>The world of digital marketing is constantly evolving, and 2025 is no exception. To stay competitive, companies need to keep abreast of the latest trends in lead generation. We can no longer be content with the old ways of doing things: we have to innovate and adapt. Here are a few avenues to explore to boost your sales in 2025.<\/p><h3>The Importance Of Personalization<\/h3><p><a target=\"_blank\" \n href=\"https:\/\/wellsy.io\/en\/automated-outreach\/articles-prospection-automatisee\/content-strategy-key-steps-to-attract-and-convert-effectively\/\">Customization has become an imperative<\/a>. Consumers are bombarded with advertising messages, and are more likely to respond to content that speaks directly to them. <strong>Personalization is no longer limited to using the prospect's name in an e-mail.<\/strong> It's all about understanding their needs, preferences and buying journey to deliver a tailored experience. For example, a company selling software might offer a free trial version of a specific product to a prospect who has downloaded a white paper on a related topic.<\/p><h3>The Impact Of Artificial Intelligence<\/h3><p>Artificial intelligence (AI) is transforming lead generation. It automates certain tasks, improves lead qualification and personalizes interactions with prospects. Chatbots, for example, can answer questions from website visitors 24\/7, ensuring that no potential leads are lost. AI can also be used to analyze prospect data and identify those most likely to convert into customers. It's a bit like having a personal assistant working tirelessly to help you find the best customers.<\/p><h3>New Nurturing Methods<\/h3><p>Lead nurturing is a crucial step in the sales process. It's not enough to attract prospects; you also need to accompany them throughout their buying journey. New nurturing methods emphasize the creation of lasting relationships with prospects. This involves creating quality content, personalizing communications and using different channels (e-mail, social networks, etc.). The aim is to create a bond of trust with the prospect, so they're more likely to choose your company when they're ready to buy.<\/p><blockquote><p>In short, lead generation in 2025 will be all about personalization, artificial intelligence and nurturing. The companies that take advantage of these trends will be those that succeed in attracting and retaining their customers.<\/p><\/blockquote><p>Here are a few examples of what you can do:<\/p><ul><li><p>Use customer relationship management (CRM) software to centralize your prospects' data.<\/p><\/li><li><p>Create personalized landing pages for each segment of your audience.<\/p><\/li><li><p>Use AI to automate your e-mailing campaigns.<\/p><\/li><li><p>Offer interactive content (quizzes, polls, etc.) to engage your prospects.<\/p><\/li><\/ul><p>In the world of marketing, new ways of generating leads are appearing all the time. Companies are increasingly using artificial intelligence to automate their prospecting. This helps them find potential customers more easily and quickly. If you'd like to find out more about these trends and how they can help your business, visit our website today!<\/p><h2>Conclusion: Optimizing your lead generation in 2025<\/h2><p>For 2025, it's clear that fine-tuning your lead generation strategy is a must. It's not just an option, it's a necessity if you want to stay in the race. By putting into practice the tips and techniques discussed in this article, you'll be able to better align your marketing and sales efforts. By integrating new technologies and adapting your methods, you'll be able to achieve your sales objectives more effectively. In short, get ready to transform your approach to attracting quality leads and boosting your sales.<\/p><h2>Frequently asked questions<\/h2><h3>What is lead generation?<\/h3><p>Lead generation involves attracting people interested in your products or services to become potential customers.<\/p><h3>How can I optimize my website for lead generation?<\/h3><p>To optimize your site, create effective landing pages, use smart pop-ups and make sure your site is easy to navigate.<\/p><h3>What technological tools can I use to improve my lead generation?<\/h3><p>Tools like artificial intelligence and short videos can help personalize your approach and attract more leads.<\/p><h3>Why is content important for attracting prospects?<\/h3><p>Good content attracts people's attention and makes them more interested in what you have to offer, which increases your chances of conversion.<\/p><h3>How can you use social networks to generate leads?<\/h3><p>Choose the right platforms, engage with your community and use targeted advertising to reach your prospects.<\/p><h3>What are the current trends in lead generation?<\/h3><p>Trends include hyper-personalization, the use of AI and new methods to keep prospects interested.<\/p>","protected":false},"excerpt":{"rendered":"<p>Discover lead generation strategies to boost your sales in 2025 and optimize your prospecting.<\/p>","protected":false},"author":1,"featured_media":7093,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[38],"tags":[],"class_list":["post-7092","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-articles-prospection-automatisee"],"_links":{"self":[{"href":"https:\/\/wellsy.io\/en\/wp-json\/wp\/v2\/posts\/7092","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/wellsy.io\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/wellsy.io\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/wellsy.io\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/wellsy.io\/en\/wp-json\/wp\/v2\/comments?post=7092"}],"version-history":[{"count":3,"href":"https:\/\/wellsy.io\/en\/wp-json\/wp\/v2\/posts\/7092\/revisions"}],"predecessor-version":[{"id":7100,"href":"https:\/\/wellsy.io\/en\/wp-json\/wp\/v2\/posts\/7092\/revisions\/7100"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/wellsy.io\/en\/wp-json\/wp\/v2\/media\/7093"}],"wp:attachment":[{"href":"https:\/\/wellsy.io\/en\/wp-json\/wp\/v2\/media?parent=7092"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/wellsy.io\/en\/wp-json\/wp\/v2\/categories?post=7092"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/wellsy.io\/en\/wp-json\/wp\/v2\/tags?post=7092"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}